EVen though people are constantly whining about the rough economy, it seems they’re still flush enough to buy more TVs, game consoles, and Blu-ray players than ever before.
The Consumer Electronics Association (CEA) released a report today detailing buying habits in the CE industry over the last year, and on average, consumer electronics purchases per household increased 12% over the previous year.
The average household spent $1,380 on products like HDTVs and computers between February 1, 2009 and February 1, 2010. That’s a 12% increase over the same statistic in CEA’s study last year.
Unsurpisingly, men tended to spend more, racking up $969 in consumer electronics purchases, with women spending $631, year-over-year increases of 7.4% and 13.1%, respectively. On average, a typical American adult spent $794 on CE products over that 12-month time span.
Other interesting statistics included the fact that the average household now owns 25 “CE products,” up from 23, and HDTV ownership went from 52% to 65%.
Additional findings:
– The average household now has 1.8 HDTVs
– 86% of households have a computer
– 12% of households have a netbook
– 58% of households have a laptop
– TVs and DVD players are more popular than PCs
– 23% of households plan to buy either their first HDTV or a secondary HD set this year.
