The word SEO stands for Search Engine Optimization, and it plays a major and unique role in terms of popularity for your website and amongst search engines as well as visitors. It is deemed that about 85% of people searching for a term on a search engine such as Google, Yahoo, & Bing won’t pass the first page of the search results. With that being said you need proper support and guidance to make your presence and uniqueness known during that short period of time. Now that Internet marketing is on the rise, optimizing SEO service is what it takes to rank your website on major search engines and to reach every corner of the globe. With proper SEO, sky is the limit, which you will get enormous returns on your investment with little effort and without any worrying about Google penalty. If you are able to clearly let the SEO Company what your goal and what exactly you want, it will be easier for them to produce the good results.
Search engine optimization (SEO) is the fundamental of all marketing and promotional efforts and SEO services. However, the best SEO efforts can go unrewarding if you don’t follow certain requirements.
Nowadays, for most small businesses, Search engine optimization (SEO) is often the first step in promoting their business and client services through their websites. SEO can help make your presence felt on search engines and so reach out to larger audience, and save significant amounts of money on promotional efforts. If you are looking for SEO, Marketing, Web Designing or Social media marketing services then Canna Web Co is a great solution for you. Seo can increase the search engine rank and site traffic of any company.
Search engine optimization (SEO) for websites composed of several key elements. Professional expertise is needed to execute these SEO components.
Off Page SEO:
Link building: Link building requires proper motivation and techniques and it consists of appropriate back-links integrated to relevant contents. Social bookmarking is part of link building, and it helps with website indexation faster. Comments on other websites in the same niche as your website business can help with ranking on major search engines. Website SEO efforts can be jeopardized by the use of inadequate link building or using incorrect links.
Keyword research: Website search engine optimization efforts also consist of contents that use the correct keywords as anchor texts to draw target audiences to your business. One of the free and reliable tools for keyword research is the Google Planner. Remember that you’re not the only one trying to rank for certain keywords so it’s wise to take your competitors into account.
On Page SEO:
Title Tags
The page title should at least include the keyword you’re trying to get your website to rank for. If possible, place the keyword at the beginning of the article.
Header Tags
Try to include the keyword in H1, H2, H3 tags and others if possible. The sub headings can be spread throughout the content.
Keyword Density
The keyword density in an article should be between 2-3%. The idea is that you want to make sure that the search engines understand that the content have relevancy to the keyword you seek to rank. Keyword stuffing is bad for business, so don’t keep repeating the keyword trying to rank, your site will get penalized if you try any manipulations. Keyword density plays a pivotal role in terms of on page SEO factors, so carefully chose your keyword placement within the article.
Content
Although it is recommended of 300 minimum words when writing an article, but I’d advise longer than that, usually 1000 word article ranks better in the search engines than shorter ones. There’s no maximum limit on how long an article should be, it’s up to you, but keep in mind your visitors’ mindset, that sometimes too long article can turn off some people. Make sure the website content is original and don’t copy off your competitor’s website. Major search engines such as Google, Yahoo, and Bing fancy new contents that are relevant so you should add content on an on-going basis, as well as updating existing ones
