Pentax camera aimed at first-time DSLR users

Pentax has launched an entry-level digital SLR camera with a few not-so-entry-level features.

The K-x digital SLR includes a high resolution 12.4 megapixel CMOS image sensor with sensor-shift Shake Reduction for stabilized image and video capture up to four stops.
A 2.7-inch LCD features Live View with contrast, phase difference, and Face Detection autofocus. There’s widescreen HD video capture at 720p resolution and 24 FPS cinematic framerate, using any PENTAX 35mm lens.

It comes with a set of creative processing and filter modes with various special effects, and High Dynamic Range (HDR) image capture, which blends three bracketed images into a single picture with shadow, highlight, and midrange detail.

“Powerful automatic modes, including Pentax Auto Picture and scene modes, ensure the perfect shot in any situation, while helping new photographers learn DSLR photography,” promises the company.

The PENTAX K-x is now available for pre-order, to ship in October. It comes in black or white – red and navy blue cost extra, and come later – at, with prices starting at $650.