HP shoots for the moon with AMD

The maker of expensive printer ink, HP has been showing off its low power, ultra dense Moonshot server powered by AMD Opterons.

The server will hit the shops next year, but it appears that HP is wasting no time trying to generate some excitement.

Gary Campbell, infrastructure technology strategy CTO for HP, took the stage at AMD’s Developer Summit 2013 to show off an upcoming server module.

According to eWeek,  Campbell said a remote desktop environment will run on top of Moonshot systems would be more cost-effective and energy-efficient than a traditional virtual desktop infrastructure (VDI).

Until now Moonshot servers were being mentioned in the same breath as hyperscale data centres used by Web-based outfits like Google, Microsoft and Facebook.

At least that was what HP executives were saying when they first introduced their Project Moonshot in 2011. At the time the news about the project was that HO was partnering with ARM-based chipmakers like Calxeda and not Intel and AMD’s x86-based chips.

Oddly, early Moonshot systems were based on Intel’s Atom server systems-on-a-chip (SoCs), “Centeron” and then “Avoton” but that seemed to be stage one of the cunning plan.

HP said it was determined to build systems that ran on other architectures and in October, announced it had ARM-powered systems running in its labs. These included servers powered by Applied Micro’s 64-bit X-Gene SoCs.

Campbell said those systems will be joined by systems running on AMD chips and they will be targeted at virtual set-ups.

Moonshot servers are priced at a tenth of the price tag of traditional rack servers and use about a tenth of the power, cooling and space of the rack systems.

A remote desktop initiative supporting 180 users based on the AMD-powered Moonshot servers will deploy about 90 percent faster than a VDI environment, consume 12 percent the power, come in at about 44 percent the total cost of ownership and offer six times the graphics performance, Campbell said.

Source: TechEye