“Ball don’t lie,” Rasheed Wallace famously said during a basketball game once. Stick nine sensors in that same basketball, though, and you can really find out the truth about your game. That’s the idea behind the 94Fifty Smart Sensor basketball, developed by InfoMotion Sports Technologies.
The ball bucks the current FitTech trend in which people wear sensors on their wrist or elsewhere on their body to record exercise data, moving those sensors to the equipment itself.
It’s a pretty sweet product. If you like basketball.