Having a blog can boost your digital marketing in multiple ways and we clearly know the importance it holds. It is the easiest way to share your ideas with the world. It can be used to promote the business and make money straight away.
Fortunately, making a blog is much easier in 2017. In earlier times, it required a lot of technical knowledge and coding expertise. But today creating a blog is as easy as creating a Word document. Here are some simple steps to follow:
First of all, make a set up. Make a plan what your blog is going to contain and much will it cost. You can even create blogs for free. Nevertheless, blogging can even get you a great deal of money. Many bloggers make phenomenal amounts of money. You can even set up it as a hobby to. But whatever you are doing, have a clear cut objective because it will directly impact your decisions.
Choose blogging platform
There are several platforms to choose when starting your own blog like Tumblr. However WordPress stands out amongst all. It is absolutely free and best for beginners due to user-friendliness. There are thousands of themes and they have an amazing customer support service. More than 90% blogs are running on WordPress.
Choose a domain
Domain name is essentially important because it is the first impression on your website visitors. It is the actual name of your website. It will have direct impact on your search engine rankings and defines what your brand is. So consider several important factors before choosing a domain name like make it easy to type and pronounce. Keep it as concise as possible. A brandable domain name will give you a competitive edge as well.
Sign up with web host
Web hosting will make your blog accessible on the World Wide Web. So it is extremely important to have a quality web host. Bad web hosts will cost you in the long run with low quality customer service. Choose a service with 24/7 support.
Customize your blog and choose a theme
You can start customizing your blog once inside the WordPress dashboard. Familiarize yourself with the platform and the several features of it. Choose a theme for your blog. Make sure it is simple, responsive, efficient and easy to customize. Also consider its SEO readiness. You can check out this website for more details.
Add posts and pages
When you are all set up with the WordPress then it is time to create your first blog post. Here are few things that you should keep in mind:
- Add links to post
- Add images
- Add videos from Youtube
- Add headings
Publish the post when you are completely done with it.
Blog is only complete if there is appealing content. Figure out the topic that will be the focus point of the blog. Come up with several ideas that will attract more readers. Make it a combination of information and entertainment.