How Women’s Best Became the Leading Fitness Industry Brand

Achieving social media success, though, isn’t easy. Many brands make common mistakes in their digital marketing campaigns that prevent them from developing a significant following. To learn more about how successful brands are growing their following on social media, I spoke to the team at Women’s Best, a sports nutrition brand with a social media reach of over 150 million users.

How Businesses Can Protect Against Workers’ Comp Fraud

Workers’ compensation fraud is a serious problem. Surveys show that 1-in-10, or 10%, of small business owners are concerned that workers will file fraudulent workers’ compensation claims. The concern is enough for 25% of owners to install surveillance cameras to monitor employees on the job. 

Move over Facebook: Social media platforms that will help your business go global

You might think you’ve mastered all the social media platforms you need to as a business, but all that changes if you plan to go global. Facebook may boast billions of users worldwide, but the social media landscape is different in every country, sometimes in crucial ways.To help you take that worldwide step, here are three social networks every business should be using if it aspires to dominate the global market.

6 Tips for Staying Safe While On the Lake

While we might be in the middle of winter, spring will be here before we know it. And with the warming weather of spring comes sunny days on the lake. But before sliding your boat into the water for the first time this year, make sure you’re up to date on proper safety techniques and protocol.

The Top Three Hints about the Best Brand Marketing Practices in Canada

There are several different ways to effectively and creatively market your branding in Winnipeg, and the world of brand marketing and management is still continuing to evolve due to the advancement of technology, social media, and other innovative ideas that drastically affect the marketing and advertising world. Nonetheless, there are a few principles and fundamentals that every company needs to know to be successful in marketing their brand